LET US HANDLE THE DIRTY WORK.
2025 PRICING GUIDE
THE TOTAL PACKAGE
LET’S DEEP DIVE INTO YOUR BRAND FROM THE GROUND UP. GET ORGANIZED, CHOOSE A DIRECTION, AND HIT THE GROUND RUNNING WITH ALL TOOLS YOU NEED TO SUCCEED.
WHAT’S INCLUDED
BRAND DEVELOPMENT & STRATEGY - THIS IS WHERE WE CAN GET ON THE SAME PAGE ABOUT WHAT YOU ARE LOOKING FOR. LET’S GET AS DETAILED AS YOU MAY WANT, OR LET US TAKE THE REIGNS AS MUCH AS YOU DESIRE. WE ARE HAPPY TO TAKE THE LEAD FOR WHAT MAY VISUALLY SUIT YOUR BRAND OR REBRAND BEST IN A SUSTAINABLE WAY. WE WILL ALSO DIG INTO WHAT FEELS RIGHT FOR YOUR BRAND MESSAGING. VALUES, MISSIONS, VOICE, TAGLINES, NEW BRAND NAME… - LET’S MAKE IT CLICK INTO PLACE.
THIS PROCESS WILL BEGIN WITH AN INITIAL PHONE CALL (OPTIONAL) AND SUPPORTED BY CLIENT INTAKE FORMS WHERE IT’S A CLEAR OUTLINE STRUCTURE FOR YOU TO COMMUNICATE YOUR BRAND VISIONS & VALUES.
MOODBOARD - A COLLABORATIVE VISUAL BOARD THAT SETS THE TONE FOR YOUR BRAND IMAGERY & MESSAGE. A FINALIZED DOCUMENT WILL BE DELIVERED TO ENCOMPASS THE INSPIRATION OF THE BRAND.
COLOR PALETTE - A CURATED PRIMARY BRAND PALETTE FOR HIGH BRAND RECOGNITION.
LOGO SUITE - 3-4 TYPE-BASED LOGO VARIATIONS & ILLUSTRATIVE LOGOS + LOGO MARKS FOR VARIOUS BRAND USAGE.
TYPOGRAPHY - FONT-PAIRING & VARIOUS TYPOGRAPHY NEEDS.
SUPPORTING GRAPHICS & ILLUSTRATION (OPTIONAL*) - BUILD A RESERVOIR OF 3-4 GRAPHICS THAT SUPPORT THE EXISTING LOGO & LOGO MARK BRAND IMAGE TO FURTHER ILLUSTRATE YOUR BRAND.
*NOT INTERESTED IN SUPPORTING GRAPHICS OR ILLUSTRATION? NO PROBLEM. WE KNOW THAT SOME BRANDS WANT TO KEEP IT SIMPLE. LET US KNOW IF THIS IS SOMETHING YOU’D LIKE TO SKIP & WE CAN CHAT ABOUT REPLACING THIS ELEMENT WITH SOMETHING ELSE.
BUSINESS CARDS - 1 FINALIZED BUSINESS CARD DESIGN TO BEGIN BRINGING YOUR BRAND TO LIFE VIA MARKETING MATERIALS (PRINTING NOT INCLUDED).
BASIC WEBSITE - LOOKING TO TAKE YOUR BRAND TO THE WORLD-WIDE-WEB? WE CAN HELP.YOU THERE WITH A 3-5 PAGE WEBSITE VIA SQUARESPACE.WE WILL BE ABLE TO INTEGRATE ALL OF YOUR BRAND ASSETS THROUGH THEIR SYSTEM + CODE IN ANY BRANDING THAT NEEDS TO BE DONE THROUGH CCS.
THE CLIENT IS RESPONSIBLE FOR THE DOMAIN NAME + SUBSCRIPTION PURCHASE (DISCOUNT CODES REGULARLY AVAILABLE!)
BRAND GUIDELINES DOCUMENT - A COMPREHENSIVE AND THOROUGH OUTLINE OF YOUR NEW BRAND KIT & BRAND DIRECTION.
$5,000
TOTAL INVESTMENT
* EACH PROJECT OVER $1,500 REQUIRES A NON-REFUNDABLE $500 BOOKING FEE + 50% DEPOSIT AT THE START OF THE PROJECT DATE *
* PAYMENT PLANS ARE AVAILABLE AND CAN BE DISCUSSED *
OUR MOST POPULAR PACKAGE
THE ESSENTIALS
YOUR NEW PROJECT - FULLY EXPRESSED.OR - A TOTAL VISUAL REBRAND. LET’S CREATE EVERYTHING YOU NEED TO VISUALLY BUILD OUT YOUR BRANDING.
WHAT’S INCLUDED
DISCOVERY CALL (OPTIONAL*) - 60-MINUTE MEETING WHERE WE CAN GET ON THE SAME PAGE ABOUT WHAT YOU ARE LOOKING FOR. LET’S GET AS DETAILED AS YOU MAY WANT, OR LET US TAKE THE REIGNS AS MUCH AS YOU DESIRE.WE ARE HAPPY TO HELP TAKE THE LEAD FOR WHAT MAY SUSTAINABILITY SUIT YOUR BRAND OR REBRAND BEST.
*WE KNOW THAT PHONE CALLS AREN’T EVERYONE’S FAVORITE WAY OF COMMUNICATING, OR MAY NOT WORK WITH YOUR SCHEDULE. IF YOU’D RATHER KEEP COMMUNICATIONS TO EMAILS, ETC, WE HAVE THE TOOLS TO MAKE THAT WORK.
LOGO SUITE - 3-4 TYPE-BASED LOGO VARIATIONS & ILLUSTRATIVE LOGOS + LOGO MARKS FOR VARIOUS BRAND USAGE.
COLOR PALETTE - A CURATED PRIMARY BRAND PALETTE FOR HIGH BRAND RECOGNITION.
TYPOGRAPHY - FONT-PAIRING & VARIOUS TYPOGRAPHY NEEDS.
BRAND GUIDELINES DOCUMENT - A COMPREHENSIVE AND THOROUGH OUTLINE OF YOUR NEW BRAND KIT & BRAND DIRECTION.
* ADD-ONS ARE ALWAYS AVAILABLE FOR THIS BUNDLE IF YOU’RE LOOKING FOR MORE MATERIALS — FLAT RATE ADDITIONS CAN BE DISCUSSED. *
$2,800
TOTAL INVESTMENT
* EACH PROJECT OVER $1,500 REQUIRES A NON-REFUNDABLE $500 BOOKING FEE + 50% DEPOSIT AT THE START OF THE PROJECT DATE *
* PAYMENT PLANS ARE AVAILABLE AND CAN BE DISCUSSED *
COMMON FLAT-RATE PROJECTS
PACKAGING & LABEL DESIGN
DO YOU ALREADY HAVE YOUR BRAND FIGURED OUT BUT WANT YOUR PRODUCTS TO SHINE? LET’S CHAT ALL THINGS PACKAGING.
PRICES VARY WITHIN PACKAGING PROJECTS DUE TO PROJECT CIRCUMSTANCES — HOWEVER:ALL PACKAGING WILL BE FLAT-RATE PROJECTS, INCREASING WITH EACH VARIATION.
PACKAGING PROJECTS WILL ALSO INCLUDE A ONE-TIME MARKETING FEE IN ORDER TO SELL THE PRODUCTS WITH OUR ATTACHED DESIGN — AS THE BRAND WILL PROFIT FOR (HOPEFULLY!) MANY YEARS TO COME.
INQUIRE FOR PROJECT ESTIMATE
SINGLE-LOGO DESIGN
SOMETIMES WE NEED TO START SOMEWHERE, AND THAT SOMEWHERE IS A LOGO!
OUR SINGLE-LOGO OPTION INCLUDES: 1 FINALIZED LOGO IN UP TO 3 COLORS OF THE CLIENTS CHOICE. THIS LOGO WILL BE RENDERED AS AN ORIGINAL AI FILE, A RESIZABLE SVG FILE, AND COLORED PNG FILES FOR CLIENT USE.
$950
POPULAR HOURLY-RATE PROJECTS
OUR MOST ACCESSIBLE AND FLEXIBLE OFFERINGS ARE OUR HOURLY RATE PROJECTS. AT HENSEL STUDIO, WE CURRENTLY OPERATE AT $80/HR FOR THE FOLLOWING PROJECTS — KEEP IN MIND, ALL PROJECT TIMES VARY AND WE ARE HAPPY TO QUOTE ESTIMATES. PROJECTS ARE NOT LIMITED TO THE FOLLOWING EXAMPLES — THE WORLD OF DESIGN IS IN OUR COLLECTIVE HANDS, LET’S GET CREATIVE.